UberNoggin

In today’s crazy economy it’s hard enough to figure out the value of a service or product but how much is an idea worth?

The problem with valuing ideas is that you often don’t know how much one is worth until you know what the idea is. But once you’ve heard the idea you’ve already got it. Why would you pay for something you got for free?

It’s a bit like Schrodinger’s cat. Before you’ve heard it, the idea is both good and not good. If you have to pay to open the box to find out if the idea inside is worth it…well, it’s a bit of a gamble.

If you’re somone who makes a living from your ideas how do you lower the risk of paying to “open the box”? How do you assure people that the idea is worth it without giving it away?

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