Matel’s steamrollering by Scrabulous: tech hesitance can cost you your business
New technologies can be scary but for businesses the risk of being passed by is too high to be scared off. The best example of late is Mattel’s steamrollering by Scrabulous. Mattel didn’t jump on the opportunity to create an application for Facebook when they could have and Scrabulous did it first with amazing adoption [...]
O’Reilly Radar “Virtual Worlds: A Business Guide” Worth the Price
So you’ve been thinking about taking your business into the virtual world but you need some help. Maybe you need some numbers, some handy facts about demographics, some insightful analysis about what this whole movement to the virtual world really means for business. Well, O’Reilly is here to help.
Now, I’ve read dozens of “white papers” [...]
Social Network Strategy Talk Today at 8am EST: Streaming Online
I’m giving a talk this morning from 8am EST to 11am EST about developing strategies for using Social Networking Sites. If you’d like to watch follow this link.
I’ll post the slides and notes a bit later. Hope to see some of you there!
Podcast and Challenge: How do we move the social media conversation past the converted?
The Intellacast is back! I don’t podcast as often as I’d like but when I do I try to make it worth it. So here’s a doozy. It’s a challenge to three of the best social media evangelists out there: CC Chapman, Joseph Jaffe, and Mitch Joel. All three deliver great insight into the ways [...]
Virtual Lower East Side: Yes, you too can be Emo!
NYT Article about MTV’s Virtual Lower East Side (VLES). VLES is an interesting response to the independent music scene on MySpace and other social sites (which seem to be faltering big time!). In VLES, and its accompanying social network site, bands and fans meet up to support their favorite music, vote for up and coming [...]
Digital Makeovers!
Phew! The last few weeks have been insane with travel, talks, and lots of writing other than writing here. It’s nice to be back on terra ferma and on the good ol’ blog talking to my favorite people.
I’ve had a bit of a brainstorm lately and I’m still working through the details but I thought [...]
Intellagirl in the Yearly Review
Gotta love it when your work becomes a marketing bullet!
Google Buys Jaiku!
If you’re interested in microblogging ala Twitter, Jaiku, Pownce, you might be interested to know that Google purchased Jaiku today. Besides making all the Jaiku employees dance around in celebration of their upcoming stock options, this could mean something big. Other smart folks are talking about it too:
BlogShmog
Guardian
Reuters
Mashable
Read/Write Web
OReilly
This could mean some serious improvements in [...]
Corporate Research Misunderstands the Mechanics of of Collaborative Sites
The McKinsey Quarterly Journal recently released a research paper summarizing a study of 573 users of contributory video sites. In addition to their findings regarding why people contribute videos, the report includes the table below which shows the supposed rates of participation in many web 2.0 applications. This is a prime example of corporate [...]
Who do you Blog for?: Tips for Increasing the Conversation
If you blog then you know the feeling of sitting at your keyboard staring at an empty Word doc or Wordpress page, thrumming your fingers on your coffee cup, and trying to decide what to write. Some days I have a hot topic in mind and I can’t wait to get to my desk. [...]
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